News

For RE-ZIP this first year has been about getting ready for the first part of a European roll out of RE-ZIP. We have finalized the technology with the RE-ZIP manager and the database structure behind it has been upgraded to be more steady and scalable. The RE-ZIP manager has also been upgraded with a comprehensive support site, offering the user to easy access assistance and knowhow. A first version of the reporting tool has been developed and is now live for the partners. Lastly partners are either onboarded or have integrated with the RE-ZIP Manager.  

The partners have been using the last 12 months to prepare their RE-ZIP Hubs, and other preparations to start a RE-ZIP concept Pre-Test. It is now close to the end and partners are getting ready to take the RE-ZIP concept from pre-test to the next step. This involves more webshops being onboarded, more consumers receiving RE-ZIP, and thus more packaging saved. 

Additionally, together with our partners, we have developed a new box, which is on its way to being tested by both the webshops and of course the consumers. In the development of the new box we listened very carefully to the webshops and fulfillment centers, who wished for a RE-ZIP box that could stand without collapsing when being filled for shipment. We are proud to say that we have achevied that. The box also got brand new artwork that was created on the basis of user survey. The message is now presented in a more clear and simple way. Development of a new RE-ZIP bag is also well on the way to testing in wareshouses and with consumers – we are looking forward to presenting that as well. 

And as a last note, our IT team is working on an exciting new feature for the RE-ZIP app, that we are excited to present. 

RE-ZIP pushes for Denmark to become a frontrunner in the fight against single-use packaging, arguing that focusing solely on takeaway packaging is not enough. The company calls for the circular economy to be a central theme in the European Parliament election campaign. 

While plastic straws are already banned, single-use packaging continues to pile up as waste. The average Dane now consumes 192 kg of packaging waste per year, partly due to the surge in packages ordered from various online stores. 

E-commerce is experiencing explosive growth, but this increase in sales has a downside—more packaging waste. RE-ZIP contends that the conversation needs to expand to address ways of reducing single-use packaging and moving towards a more circular economy. 

“If we truly want to limit our packaging waste, it is crucial to consider e-commerce as well. As online sales continue to rise, so will the amount of waste if packaging is only used once,” says Bo Bach Boddum, CEO of RE-ZIP. 

To accelerate the shift towards a circular economy, RE-ZIP invites eight candidates to a debate, emphasizing the need for legislation that keeps pace across Europe, given the international nature of e-commerce. 

Historically, legislation has focused more on managing waste than on reducing it. To truly reduce waste, Boddum argues, it is essential to promote solutions that allow packaging to be reused. 

By organizing this debate ahead of the European Parliament elections, RE-ZIP aims to underscore the importance of a circular economy within a European framework. During the event, eight candidates discussed how the EU can embrace a circular economy as the new standard to reduce CO2 emissions and address Europe’s environmental challenges. 

“We hope this debate sharpens politicians’ focus on the need to reduce waste and steers Europe towards a more sustainable path. We also want to ensure that the circular economy becomes a key topic in the election campaign,” says Bo Bach Boddum. 

RE-ZIP has just launched a new concept movie to highlight the benefits of their circular packaging solution. This short, visually engaging film explains, in simple terms, how RE-ZIP’s packaging can be reused time and time again, offering a sustainable alternative for online shopping. 

The storyline is relatable and human-centered, featuring various consumers receiving all kinds of products in RE-ZIP packaging.  

The film subtly illustrates that the same packaging can journey through multiple hands, emphasizing the core message: “RE-ZIP can be used again and again.” Shot with an international aesthetic, it’s designed to be universally understood, with only music and no spoken language, allowing for seamless sharing across different countries. 

Targeted primarily for social media platforms like LinkedIn, Facebook, Instagram, and YouTube, the video is adaptable in length to suit each platform.  

RE-ZIP has also encouraged project partners to share the film across their own channels, fostering a shared commitment to circular packaging. 

 This launch is part of RE-ZIP’s mission to inspire and educate consumers worldwide about reusable packaging choices, with a particular focus on promoting the idea that everyone—business or individual—can make an environmentally conscious choice. 

 The film is expected to reach audiences globally, spreading the message of RE-ZIP’s reusable, sustainable packaging system and inspiring consumers to consider it for their next online purchase. 

Watch the film here 

In early October 2023, RE-ZIP, along with partners InPost, RAJA Belgium, Boozt, LABELS, and Mily Technologies, kickstarted a three-year EU LIFE project, ‘EU Circular Packaging Infrastructure’. The goal of the project is to revolutionize the e-commerce industry by making circular packaging the new standard, replacing single-use alternatives.

The agenda was set for all parties to come together and initiate the project, marking the pivotal beginning in the pursuit of a widespread adoption of circular packaging practices throughout Europe.  

The EU Circular Packaging Infrastructure Project aims to test and validate a circular packaging concept for e-commerce, providing a sustainable alternative to disposable packaging. RE-ZIP’s collaboration with strategic partners seeks to create a more sustainable e-commerce landscape by introducing circular packaging concepts in multiple countries.

The project’s ultimate objective is to establish an efficient return infrastructure capable of circulating reusable e-commerce packaging at a lower cost than producing single-use alternatives. This transformative approach aims to shift the entire e-commerce industry away from the prevalent use of disposable packaging, and making ‘REUSE BEFORE RECYCLE’ the new standard for everyone. 

In RE-ZIP, we have marked a significant milestone in our efforts to establish a comprehensive international infrastructure for circular packaging. We are thrilled and proud to announce that we have obtained support from the EU LIFE funds after a year-long application process and can now officially call ourselves an EU Life project.

The EU LIFE program is the only EU fund exclusively dedicated to environmental and climate goals. It is an honor for us to be supported by this program, which backs projects contributing to the objectives of the European Green Deal and its associated policies and strategies. We view this as a remarkable chance to expedite our endeavors towards expanding our infrastructure for circular packaging in e-commerce.

Our partnerships with the companies Inpost, RajaPack, Boozt, Labels (after zero), and Mily Technologies have played a crucial role in our journey. Together, we share a common objective of introducing RE-ZIP’s circular packaging concept in additional countries and advancing the development of our products, with a particular emphasis on expanding our infrastructure for circular packaging.

The awarded EU LIFE support ensures significant funding for our project. These funds enable us to expand our influence and intensify our efforts to promote the circular economy and combat single-use packaging on a global scale.

InPost, with its significant market presence and operations in several European countries, will serve as our primary test setup. By utilizing InPost’s extensive network and market access, we can further strengthening the development and implementation of our circular packaging infrastructure.

Rajapack Belgium, one of the leading packaging distributors, will be launching a test using the RE-ZIP model. By incorporating reusable packaging into their offerings, they aim to being a forerunner of a European rollout program.

Boozt, a Nordic technology company in the fashion and lifestyle sector, will collaborate with us to develop a circular bag specifically for fast fashion.

Labels, a green tech company specializing in decentralized in-city logistics, will join us as a partner in testing and validating the circular packaging concept as part of a logistic infrastructure.

Mily Technologies will provide valuable support by assisting in the design and development of a location management and optimization system, optimizing PUDO locations and pick-up routes.

The project, titled “EU Circular Packaging Infrastructure,” represents more than just a step forward for us at RE-ZIP. It is a commitment to continuing the transformation and reshaping of how we perceive and utilize packaging. We look forward to continuing our journey of developing a more circular and sustainable e-commerce landscape.